Netflix CEO Reed Hastings: Subscription Growth Miss Was A ?Forecasting Error,? Long-Term Outlook Still Positive

Today, on Netflix's third quarter investor call, Netflix co-founder and CEO Reed Hastings and CFO David Wells addressed the issue of Netflix's brand recovery -- something many Netflix users and investors were eager to hear about. On the investor call, Hastings also said that that growth was "within the range of guidance from a year ago, although not from Q1," which he attributed to being more of a "forecasting error" than a result of stunted growth overall. While Netflix has seen stronger growth abroad as it expands its service across Europe, South America and beyond, its subscription numbers in the U.S. appear to have been lagging in comparisons to forecasts, which came in it at the lower end of expectations laid out earlier this year. (Netflix added 1.16 million subscribers in Q3, compared to a forecast of 1 to 1.8 million new additions.)

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